By Jane Peters on July 22, 2013 in media strategy, TV ratings, media buyer, TV viewing
By Jane Peters on January 19, 2013 in digital marketing, TV ratings, Oprah
OWN, Oprah's network got a much needed ratings boost from her Thursday night interview with disgraced biker, Lance Armstrong.
By Jane Peters on January 16, 2013 in advertising strategy, TV ratings, OSU Basketball ratings
With the rise of DVR usage, media buyers and advertisers are looking to more sporting events for solid ratings.
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