Media Buying and Inbound Marketing Blog

What's Your Favorite TV Show to Binge Watch?

By Jane Peters on May 22, 2015 in TV advertising, media buyers, binge watching,

The holiday weekend is upon us and in may places in the country the weather doesn't promise to be so good. If you're expecting rain or not so warm weather, it may be time to catch up on your favorite television shows with a little binge watching. 

What Do You Do When You Can't Afford TV Advertising?

By Jane Peters on October 30, 2014 in inbound marketing, TV advertising, advertising

Reaching millions of people to establish their brand with TV advertising has long been the aspiration of many small businesses.  But when you can afford TV commercials in your market, what are your alternatives?

What Programs on TV Cost Advertisers the Most?

By Jane Peters on September 29, 2014 in TV advertising, media buying, advertising budgets, Walking Dead

Do you know which shows it costs the most to advertise in? There are many factors that contribute to the cost of an ad: advertiser demand, ratings, and live viewing ratings.  Knowing the cost of advertising on TV can help you with your own media...