Media Buying and Inbound Marketing Blog

New Fall Shows & Their TV Ratings

By Jane Peters on October 13, 2016 in inbound marketing, media buying, TV ratings, traditional media, media buying service

The new TV networks have unveiled their new Fall lineup and the results so far may surprise you. CBS has a winner with it's new drama "Bull" starring he top Michael Weatherly.  The ratings are so strong for this series it has beaten NBC’s “Sunday...

Traditional Media Companies are in Trouble!

By Jane Peters on August 7, 2015 in inbound marketing, media, traditional media

More people are watching more TV than ever before, so why are the traditional media companies in trouble? Cord cutting...the growing trend where audiences quit subscribing to cable and look for alternative ways to consume content.  A combination...