Media Buying and Inbound Marketing Blog

What's Your Media Strategy for Fall?

By Jane Peters on May 10, 2012 in advertising strategy, media buying, political advertising

          Will You Be Fighting for TV Time This Fall?

Buying TV Ads During Political Season Just Got Easier

By Jane Peters on April 29, 2012 in TV advertising, media buying, political advertising

Buying TV time during political seasons will change this year.  The FCC in an attempt to provide more transparency, has ordered TV stations in the top 50 markets to post political schedules and rates on the internet.

Are TV Pre-Emptions Dirty Words for Media Buyers?

By Jane Peters on April 19, 2012 in media strategy, media buying, political advertising