Media Buying and Inbound Marketing Blog

Pay Per Click to Drive Traffic

By Jane Peters on March 14, 2017 in Pay per Click, online advertising, CPC, PPC

Paid search marketing has many names. Search engine marketing (SEM), search engine optimization (SEO), pay-per-click (PPC), cost-per-click (CPC), cost-per-impression (CPM) search engine advertising and sponsored listings are just a few of the...

Shifts in Social Media That are Affecting Your Online Advertising

By Braeden Mincher on June 3, 2014 in social media strategy, social media tips, online advertising, social media management, tips for social media marketing

By: Braeden Mincher, Social Media Manager

Web 2.0 and What it Can do to Help Your Digital Marketing

By Braeden Mincher on May 13, 2014 in SEO, advertising, SEM, online advertising, engaging customers

By: Braeden Mincher, Social Media Manager