Media Buying and Inbound Marketing Blog

The holiday weekend is upon us and in may places in the country the weather doesn't promise to be so good. If you're expecting rain or not so warm weather, it may be time to catch up on your favorite television shows with a little binge watching. 

News and sports programming are still the leaders in live TV ratings and a must have for most media buyers' media strategies.  For that reason alone, the battle to be first in news is important to the networks and their bottom lines.