Media Buying and Inbound Marketing Blog

LivingSocial Hits a Wall. What's Your Marketing Strategy?

By Jane Peters on February 28, 2013 in inbound marketing agency, marketing strategy, coupon marketing

What once seemed like a marketing star, coupon marketing like Groupon (Groupon, whose name is a combination of “group” and “coupon,”) and LivingSocial that specialize in providing customers with discounts purchased in bulk may not be as popular...

Why Are Companies Blogging?

By Jane Peters on February 26, 2013 in inbound marketing agency, OH, Blogging for business

  Did you know:                      

  • Nearly 40% of US companies use blogs for marketing purposes.

  • Companies that blog have 55% more website visitors.

Why Are LinkedIn Company Pages So Important?

By Jane Peters on January 23, 2013 in inbound marketing agency, social media for business, LinkedIn

LinkedIn is the world’s largest professional network. As of January 2013, LinkedIn reports more than 200 million registered users in more than 200 countries and territories.