Media Buying and Inbound Marketing Blog

OWN Gets Big TV Ratings Boost From Lance

By Jane Peters on January 19, 2013 in digital marketing, TV ratings, Oprah

OWN, Oprah's network got a much needed ratings boost from her Thursday night interview with disgraced biker, Lance Armstrong. 

What Is Your Media Strategy for 2013?

By Jane Peters on December 11, 2012 in digital marketing, media strategy, inbound marketing agency

As the economy continues to improve and unemployment is at the lowest percentage in four years, small businesses are feeling more confident and are planning their media strategy for 2013.

Are You Using Inbound Marketing?

By Jane Peters on September 19, 2012 in advertising strategy, digital marketing, inbound marketing agency

Most of my clients generate leads and fill the top of their sales funnel with trade shows, seminar series, email blasts to purchased lists, internal cold calling, outsourced telemarketing, and traditional advertising media. These methods are...